ATS Leadership


Chief Executive Officer

Brock Hardaway is a seasoned healthcare industry leader who joined the Covalent Health team as Chief Executive Officer, a position from which he leads our healthcare brands through their next phase of growth. A healthcare executive with a wealth of experience, Brock has successfully led organizations in the long-term acute care, inpatient rehab, drug testing laboratory and emergency physician staffing spaces.

Just 28 years old when he first became a hospital CEO, Brock brings to Covalent Health a deep knowledge of the opportunities and challenges presented to companies in the healthcare sphere on a daily basis. In two decades as a healthcare executive, Brock has become a highly regarded, team-oriented leader who has held senior leadership positions in diverse healthcare services companies ranging in size from a few hundred million to several billion dollars in revenue.


VP of Operations East | General Manager

Matthew joined ATS Medical Services leadership in 2020 and has spent the past 25 years in the ambulance industry including 10 years and counting in Florida Emergency Medical Services. As General Manager, Matthew offers a wealth of business development insight to a growing Century team whose operational reach has continued to rapidly expand.

While Matthew has worked across the country, he entered the Florida EMS community in 2007 in the state’s southeast region. After spending six years as the Chief Operating Officer for Medics Ambulance Service in Deerfield Beach, Matthew transitioned to General Manager at American Ambulance in Broward County, a position he held until his move to Century. After starting his EMS career as a paramedic, Matthew transitioned to a leadership role in 1992 as the Market General Manager for Southwest Ambulance in Mesa, Arizona. In 2004, he moved to Columbus, Ohio to serve as District General Manager for Rural/Metro Corporation, his last professional stop prior to the move to Florida. Matthew earned his Bachelor of Science in Business at University of Phoenix.


Human Resources Manager

Erin serves as the Human Resources Manager for ATS Medical Services and Priority One, a role in which she provides assistance throughout both companies. She brings ample human resources experience including leadership training, recruiting, employee relations and serving as a business partner with management teams.

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